1. You’re too noisy. It’s good to be social on social media, but if you’re posting constantly, it might be too much for your followers to handle.
2. Too much promotion. Whether it be promotion of your own products or sponsored posts for another brand, too much can annoy people.
3. You’re not relatable. People love to use blogs and social media as a personable look at someone’s life. Even if you use it for business purposes, it’s important not to be robotic.
4. You post #allthethings. Going back to #3, it’s great to be relatable on social media. However, if you find yourself posting things just to have new content, then you should reconsider its purpose. Aim to post things that are inspiring and fresh for your audience. So, send that dimly lit picture of your dog to your BFF instead of your Instagram followers.